Following its separation from Sequoia Capital, Peak XV needed an identity that could signal a new chapter while retaining the recognition and equity built over two decades.

I helped develop a visual identity centred on the idea of the climb: a flexible system of dynamic typography, custom topographic graphics, expansive mountain photography and candid portraiture, supported by a refined wordmark and evolved colour palette.

The visual language was designed to feel confident and established without becoming corporate or overly polished, capturing both the scale of Peak XV and its close relationship with founders. I also helped extend the system to Surge, its seed-stage programme, giving it a younger and more energetic expression within the wider Peak XV brand.