
DataSet
logo design
VISUAL IDENTITY
typography
graphic system
ILLUSTRATION
MOTION DESIGN
WEBSITE DESIGN
Following SentinelOne’s acquisition of Scalyr, the business needed a new identity that could establish DataSet as a distinct brand while still feeling connected to the wider SentinelOne ecosystem.
I helped develop a visual identity built around the energy and potential of data. Bright colour, precise geometric forms and shifting compositions create a flexible visual language that balances technical sophistication with a sense of movement and possibility.
I worked across the visual identity, design system, illustration and animation, helping extend the brand into digital applications and the DataSet website.






